Enron to unveil pact involving RealNetworks

Article Abstract:

Seattle-based RealNetworks Inc. is said to be in talks with Houston-based energy company Enron Corp. to forge a business alliance that will provide TV quality video via the computer. Enron's fiber optic network will deliver the product to ISPs and large companies by March or April. Financial terms of the deal were not disclosed.

Comment:

Software firm forming alliance with energy firm Enron

Prepackaged software, Alliances, partnerships, Computer industry, Internet, Internet software, Contracts, Abstract, Enron Corp., RealNetworks Inc., RNWK, ENE

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Humor is used to slow down Web surfers

Article Abstract:

Internet advertising companies are developing alternatives to banner ads on Web pages. Bitmagic hopes to build an audience using cartoons, which are viewed with software users download. A 10 second ad follows the cartoon. The Myers Group estimates spending for online advertising will grow to $32 bil by 2005.

Advertising agencies, Services introduction, New Electronic Marketing, Services, Bitmagic, Sabela Media

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