The six key dimensions of understanding media

Article Abstract:

The genre model pertains to the use of communication technologies in the workplace and its evolvement. The usage of genre model as a concept of business communication and how managers can channel this resource as a means to facilitate growth in the company are discussed.

Operations Research, Practice, Management research, Managers, Business communication, Report

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When supplier partnerships aren't

Article Abstract:

A good relationship particularly good communication between supplier and buyer is vital. Dual accountability through the use of scorecard and other tools to promote a healthy supply chains relationship is discussed.

Logistics, Business logistics, Responsibility

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The art of managing new product transitions

Article Abstract:

The methods of managing product transitions due to the reduction of the time to market and shortening of product life cycles are described.

Marketing, Product Development, Market Research & Product Development, Methods, Product life cycle, Time to market

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