Two-dimensional quality function deployment: an application for deciding quality strategy using fuzzy logic

Article Abstract:

Fuzzy logic is used to examine the impact of implementing quality function deployment in manufacturing and service industries to meet the customer specification of products and service.

China, Marketing procedures, Product quality, Service Industries, Manufacturing industry, Manufacturing industries, Quality management, Services industry, Customer relations

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QFD with fuzzy and entropy weight for evaluating retail customer values

Article Abstract:

Retail customer value is assessed using Quality Function Deployment and fuzzy judgment.

Taiwan, Evaluation, Customer satisfaction, Quality factor meters

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