When marketing efforts go flat. It's been anything but a smooth ride for the nation's largest tire manufacturers

Article Abstract:

The repercussions that followed on the marketability of tire products produced by the three largest manufacturers of tire goods viz. Michelin, Goodyear and Bridgestone especially in North America after tire products produced by Bridgestone's subsidiary Firestone were withdrawn due to the presence of defects have been described.

Japan, Product standards, safety, & recalls, Forecasts, trends, outlooks, Marketing procedures, France, Tires and inner tubes, Product defects and recalls, Forecasts and trends, Marketing, Market trend/market analysis, Company marketing practices, Tire industry, Firestone Tire & Rubber Co., Bridgestone Corp., Compagnie Generale des Etablissement Michelin, Goodyear

---

Courting excellence

Article Abstract:

The efficient conduct of sporting events, logistics, facility openings, etc. by the All England Lawn Tennis and Croquet Club, which organizes the Wimbeldon, is discussed.

Product quality, Management dynamics, Management, Quality management, Company business management, Wimbledon Tennis Tournament, Clubs, Clubs (Associations)

---

Mix and match

Article Abstract:

A new framework is proposed for brand execution and successfully implementing branding strategies.

Science & research, Market Targeting & Approach, Research, Analysis, Product management, Market strategy

Similar abstracts:

• Abstracts: Accelerating through the turn. It's beginning to look a lot like recovery
• Abstracts: Miners see light in the Internet. Online investment is a matter of choice
• Abstracts: The loaded question. Right side of the tracks: The railways have been neglected for decades, but an industry revolution is promising handsome returns to transport companies
• Abstracts: "Managing" learning by doing: an empirical study in semiconductor manufacturing. The "non-globalization" of innovation in the semiconductor industry
• Abstracts: Overcoming organizational barriers. Relationship management revisited. Where's the value? Diagnose the opportunity before developing the solution

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.