Alcopops: the launch of a new product
Article Abstract:
Alcoholic carbonates or alcopops were developed in Australia in 1994 and launched in the United Kingdom in 1995. UK beer consumption has declined and alcopops were launched in part to tackle the problem of falling beer sales. The alcopops market has grown rapidly, helped by a hot summer in 1995. Some analysts see the growth in sales as fashion-driven, which means that the product life-cycle is difficult to forecast. There is pressure from anti-alcohol groups concerned about young people drinking alcopops, and this could affect the product's life span. Demand is likely to stabilize leaving alcopops as a niche market.
Publication Name: British Economy Survey
Subject: Business, international
ISSN: 0263-3523
Year: 1997
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UK inward investment
Article Abstract:
The main factors behind the UK's success in attracting inward investment from overseas include the availability of a low-cost, skilled labour force; financial assistance from the UK government; transport infrastructure; access to markets; the English language and a favourable tax system. In 1995/96, the UK attracted some 7-8 billion pounds sterling in new foreign investment, creating an estimated 48,000 jobs. Foreign-owned manufacturers now account for two-fifths of the UK's manufacturing exports, one fifth of manufacturing output and one third of manufacturing investment.
Publication Name: British Economy Survey
Subject: Business, international
ISSN: 0263-3523
Year: 1996
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The foot-and-mouth epidemic
Article Abstract:
Issues are presented concerning the economic implications of the foot-and-mouth disease epidemic of 2001. The spread, extent, prevention, control and economic costs associated with foot-and-mouth disease are discussed.
Publication Name: British Economy Survey
Subject: Business, international
ISSN: 0263-3523
Year: 2001
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