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Business, international

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Dumbing up

Article Abstract:

Oprah Winfrey has been moving upmarket with the setting up of the Oprah Book Club, and a move away from shows depicting gutter horrors. She has also produced and starred in a motion picture about a runanway slave during the 1870s. Her image includes a stress on self-improvement and she has shared her experiences with her audiences. She moved to daytime TV from local news and then became the top daytime host in the US. The move upmarket may be linked to vanity, but is also rational in business terms.

Publisher: Economist Newspaper Ltd.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1998
Management, Television personalities, Winfrey, Oprah

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Kirched: digital television

Article Abstract:

Kirch Group has leapfrogged over rival Bertelsmann in the race to introduce digital TV services in Europe. Kirch's three smart strategies were developing decoding technology before its rivals, buying valuable pay-TV rights, and forming an alliance with BSkyB.

Publisher: Economist Newspaper Ltd.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1996
Planning, Europe, Digital television, Kirch Group

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We love you, Big Brother

Article Abstract:

The British version of the 'Big Brother' TV program reflects apects of British society.

Publisher: Economist Newspaper Ltd.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 2000
Social aspects, United Kingdom, Political aspects, Television programs

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Subjects list: Television broadcasting industry, Television broadcasting
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