French fry king McCain rolls out pan-Euro 'new age' drink

Article Abstract:

Frozen food marketer McCain Foods of Canada is introducing the Colorado brand of iced tea aimed at young adults and teenagers. Colorado is the company's first diverse pan-European product launch. The product will be available in Greece, France and the Benelux countries in 1995 and in Germany, Italy, Spain and the United Kingdom in 1996. Colorado will take precedence over McCain's other drinks brands in Belgium and France, with the other brands possibly to be phased out in the long term.

Canned & Bottled Soft Drinks, Soft Drink Manufacturing, All Other Miscellaneous Crop Farming, Tea, Soft drinks, Product introduction, Tea (Beverage), Tea (Plant), McCain Foods Ltd., Colorodo (Tea)

---

Boycott of French products gathers steam in northern Europe

Article Abstract:

Scandinavian retailers are boycotting French products in response to the French government's decision to restart nuclear testing in the South Pacific. Eight commercial music and news radio stations in Norway have banned ads for French products. Norwegian soccer star Lars Bhinen withdrew from a recent Norway vs France game. Restaurant and retailing associations in Sweden have also stopped buying and selling French products.

Scandinavia

---

Nuke tests inspire boycotts of French products

Article Abstract:

The decision to restart underground testing of nuclear bombs in French Polynesia has been met with consumer boycotts from a variety of countries including Norway, New Zealand, and Australia. Saatchi & Saatchi Australia has produced ads which oppose French President Jacques Chirac's decision. Products which are expected to be affected by the boycott include foods, cosmetics and wines.

Planning

Similar abstracts:

• Abstracts: Expert opinion in project management. The development of a rule based expert system model for fraud alert in consumer credit
• Abstracts: Learning a second language. Learning to speak the same language. Making learning about contracts less of a bore
• Abstracts: Marketing moves from a global to a transnational management structure. Daimler-Benz may sell stake in marketing services arm
• Abstracts: Helping little girls like their bodies. Dream kitchens. Snappy little kitchens
• Abstracts: Theme park Port Aventura builds its strategy on Spanish beaches. Theme parks turning Spain into 'Florida of Europe'

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.