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Business, international

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How to take customers into consideration in service innovation projects

Article Abstract:

The various aspects of innovation are considered, which has an impact on the service production systems and on the customers. Several experimentation methods in the implementation of service innovation projects are mentioned.

Author: Abramovici, Marianne, Bancel-Charensol, Laurence
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2004
Industrial project management, Project management, Innovations, Evaluation

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The effect of organizational vision on service quality delivery

Article Abstract:

The impact of job satisfaction of employees on the quality of services rendered by them in services organizations is discussed.

Author: Liu, Chu-Mei
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2006
Taiwan, Job satisfaction

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Relationship quality of an establishment and perceived value of a purchase

Article Abstract:

The effects of customer relationship marketing on customer loyalty and satisfaction are presented.

Author: Sanchez-Garcia, Javier, Moliner-Tena, Miguel A., Callarisa-Fiol, Luis, Rodriguez-Artola, Rosa M.
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2007
Spain, Methods, Marketing, Customer satisfaction, Company marketing practices, Customer relationship management

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Subjects list: Services industry, Service industries, Customer relations, Analysis
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