Mowbray leaves Pepsi for Cara

Article Abstract:

Pepsi-Cola Canada VP of marketing Stacey Mowbray has resigned from the company. He will be replaced by Michael Hartman who hails from other Pepsi offices in the US. Mowbray will become the senior VP of marketing and branding for Cara Operations in Mississauga, Ontario. Mowbray will replace Cara's longtime VP of marketing Valerie McIlroy who has moved on to an unknown position. Mowbray believes that Cara offers all the elements of a great marketing position since it is in a dynamic competitive industry and has strong consumer brands.

Executive changes & profiles, Company Personnel, Company Profile, Pepsi Cola Canada Ltd.

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Hostess Frito-Lay's simpsons million dollar cash grab

Article Abstract:

Pepsi and hostess Frito-Lay had a winning promotion teamed up with the Simpsons characters.

United States, Marketing procedures, Food preparations, not elsewhere classified, All Other Miscellaneous Food Manufacturing, Spokesperson, Food Products NEC, Awards, Food, PepsiCo Inc., PEP, Hostess Frito Lay

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