Oh brother: a bold move

Article Abstract:

A case study of JapanEs Brother Industries, who has transformed into the business of compact, multifunction fax machines from the antiquated typewriters and sewing machines, in order to carve a niche in the fast moving competitive world, is presented. Yoshihiro Yasui, chairman of Brother Industries says that the establishment of backward integration has helped them in cutting back on procurement costs and deliver cost effective cutting edge technology.

Household Appliances, Home appliances industry, Appliance industry, Growth, Brother Industries Ltd., Company growth, Yasui, Yoshihiro

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Picture this

Article Abstract:

The increased demand of printers that perform functions like taking out color prints of photographs and others in Japan made by local companies like Seiko Epson and Canon has been mentioned. The features of printers like Canon's Pixus 900, Pixus8oi and Seiko Epson's Colorio PM-A850 and others have been described.

Market information - general, Product information, Computer peripheral equipment, not elsewhere classified, Other Computer Peripheral Equipment Manufacturing, Computer Input-Output Eqp NEC, Usage, Supply and demand, Product enhancement, Printers (Computers), Printers (Equipment), Image processing, Photographs, Images, Photographic, Digital printing system, Printer accelerator/adapter, Monochrome printer, Printer accessory

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