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Business, international

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Article Abstract:

The receipt of the Marque Awards 2006 by The Hive Strategic Marketing, a marketing agency based in Toronto, is discussed.

Author: Warren, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Achievements and awards, 2006 AD

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Can't buy me love

Article Abstract:

Increasing salaries for marketing industry professionals and their personal life balance is discussed.

Author: Warren, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Public affairs, Personnel administration, Marketing Personnel, Social aspects, Economic aspects, Human resource management, Company personnel management

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The trouble with tag lines

Article Abstract:

Effectiveness of advertising tag lines is detailed. Its relevance in media world is also examined.

Author: Warren, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
United States, Analysis, Influence, Advertising slogans

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Subjects list: Canada, Marketing industry
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