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Business, international

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Students for hire

Article Abstract:

A report is presented on ad agency internships, payment and compensation methods, and full-time placements. Information is presented on the advertising programs and internship in the Toronto region, including the ones at Centennial College, Humber College, Seneca College and Ontario College of Art & Design.

Author: Halpern, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
Canada, Personnel administration, Students, College, Appointments, resignations and dismissals, Recruiting, College students, Industry hiring

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Web word of mouth

Article Abstract:

Word of mouth advertising through internet, to increase marketing prospects, is evaluated. Company benefits through featuring of online brand conversation on the basis of physical, emotional, and external phrases are also discussed.

Author: Halpern, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Forecasts, trends, outlooks, Forecasts and trends, Market trend/market analysis, Internet/Web advertising, Internet advertising, Industry forecasts

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Click communications

Article Abstract:

Public Relations agency iStudio launched the Microsoft Home Ambassador program which provides online influencers early access to new products. Details of the changing public relation communications are presented.

Author: Halpern, Michelle
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Management dynamics, Advertising, Advertising and Related Services, Public Sector Advertising, Analysis, Management, Technology application, Public service advertising, Company business management, Marketing communications

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Subjects list: Advertising agencies, United States
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