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The dimensions of service quality: the original European perspective revisited

Article Abstract:

The initial exponents of services marketing in Europe particularly the Nordic School, claimed that service quality is made up of two or three underlying dimensions. Some argued on physical and interactive quality, while others a technical dimension, a functional dimension and the organization's image as a third dimension. Later authors postulated on five dimensions that more accurately took not of the perceived service quality construct. In a study, using the SERVQUAL instrument consists of two empirical factors instead of five factors, as suggested by Parasuraman.

Author: Boshoff, Christo, Gerhard, Mels, Nel, Deon
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 1997

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gobi
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Aug 11, 2009 @ 7:07 am
no commands its very good for service marketing but a think is need to more explanations.......

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Solicitors and customer care

Article Abstract:

Service industries need to reconcile solicitors' beliefs about customer expectations and the actual level of quality expectations customers have. The SERVQUAL model was adapted into focus groups and applied to the legal services industry to evaluate quality factors most important to clients. Communication, reliability and competence ranked as the top three factors, while courtesy and access ranked as minimum quality requirements.

Author: Witt, C.A., Stewart, H.M.
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 1996
Legal services, Offices of Lawyers, Research, Usage, Law firms, Customer service, Focus groups

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Human services as service industries

Article Abstract:

Service industries are characterized by intangible products, heterogeneity across service providers or even within a single organization, and inseparability of service production and consumption. However, human services have been described as a sub-class of such industries that take exception to the third description. These services involve social, health and educational care that aim to change a consumer.

Author: Dickens, Paul
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 1996
Social services, not elsewhere classified, Other Individual and Family Services, Social Services NEC, Social services, Human services

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Subjects list: Management, Services industry, Service industries
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