The new native niche

Article Abstract:

Only a few Canadian companies market to aboriginal people, which may be a mistake since they make up 3% of Canada's national population. Half of aboriginal people are also below 30 years old and their total number is expected to double in 15 years. Their average annual incomes may be lower but is growing at a faster rate than the rate for Canadians in general. Among the services that could be sold among the aboriginal people are financial, social and health services.

Indian-Americans

---

No haggle, no hassle

Article Abstract:

Toyota Canada launched the Toyota Access program together with seven Manitoba dealers and another in Kenora, Ontario, in response to consumers' distate for haggling. Potential car buyers are told that the car's price is its driveaway price and not the Manufacturer's Suggested Retail Price. It is a price that offers a reasonable profit for the dealer and a fair cost to the customer who buys or leases, without having to resort to haggling.

Automobile Manufacturing, Foreign-Make Autos, Foreign cars, Toyota Canada Inc.

---

Waste not

Article Abstract:

Independent grocer Stan Halbesma of Winnipeg, Canada, manages his own marketing and relies on a full-page newspaper ad in the same page position every week in the tabloid-size 50,000 community newspaper, Metro. Harry's Food is advertised only in the community newspaper and nowhere else. The grocery store provides over C$4 million annually and Halbesma sets aside 1.5% of the weekly gross for the newspaper ad.

Supermarkets and Other Grocery (except Convenience) Stores, Grocery Stores, Harry's Food

Similar abstracts:

• Abstracts: Crunch time. Too little, too late? Dreading the cure
• Abstracts: Comprehensive cover. Nordic countries lead buyout market. UK bids lapsing
• Abstracts: The cream of Manchester. Handled with care. Long-term problem solving better than knee-jerk response
• Abstracts: The right Web mix of free and paid. All about people. CalWest delivers tape with papers
• Abstracts: The general in his exile. The Law Lords and the general. The general sneaks away

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.