V&B chases its American Dream

Article Abstract:

Vickers & Benson Companies Ltd. of Toronto's Chicago office officially opened on July 14, 1998, on the second floor of an office building about two blocks from the Golden Mile, the city's upscale retail center. Heading the 10-person operation is William Flynn, a veteran local advertising executive who once worked with V&B chairman John Hayter. Vickers & Benson Inc. of Chicago, IL, will reportedly handle US$20 million in billings for its fundamental accounts: the Canadian Tourism Commission and the Harris bank, a regional bank owned by Bank of Montreal.

United States, Company Planning/Goals, Parent-to-subsidiary activities, Vickers and Benson Companies Ltd., Article, Vickers & Benson Inc.

---

Gray teaches with virtual agency

Article Abstract:

Gary Gray, the former founder and creative director of Carder Gray Advertising, has been giving guest lectures at Syracuse University's Ad Design Independent Study Program for the past 17 years. However, in the summer of 2000, Gray suggested that a 'real' advertising agency should be created where senior advertising students can improve their skills. The proposed agency was named OrangeAid, whose target market are charitable groups that do not have access to professional advertising groups.

Executive changes & profiles, Carder Gray Advertising

---

The new beer

Article Abstract:

The marketing challenges put forth by some major companies for the Canadian advertising agencies in 2005 are described.

Forecasts, trends, outlooks, Advertising agencies, Management dynamics, Agencies, Management, Forecasts and trends, Market trend/market analysis, Company business management, Institutional advertising, Industry forecasts

Similar abstracts:

• Abstracts: In search of the real man. The new class warrior. Praying for a break
• Abstracts: Vivendi agrees to sell its AOL France stake. The French connection
• Abstracts: A decent choice. The end-game beckons. Round two to Bush - but only on points
• Abstracts: Nasty isn't nice. To be continued
• Abstracts: Diving for cover. The Icarus factor: America's airline industry. Air France's cool head

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.