Will anyone look twice?

Article Abstract:

'Sell to the heart and the mind will follow' is the new philosophy behind reinvigoration of Procter and Gamble's advertising. The company has launched a 'made in Canada' campaign for it's auto-dry car wash Mr. Clean.

Marketing procedures, Product introduction, Other Commercial and Service Industry Machinery Manufacturing, Soap and Other Detergent Manufacturing, Soap, Cleaners, and Toilet Goods, Service industry machinery, not elsewhere classified, Soaps & Detergents, Carwashes, Car Wash Equipment, Car Washes, Marketing, Procter & Gamble Co., Soap and cleaning agents industry, Cleaning agents industry, Company marketing practices

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Plugged in

Article Abstract:

Pharma Plus Drugstores along with Neatt Corp. have launched touch-screen, Internet abled kiosks in six stores across Ontario.

On-Line Information Services, Videotex & Teletext, Telegraph & other communications, Services introduction, Internet services, Pharma Plus Drugmarts, Neatt Corp.

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Bos campaign for Familiprix leads 2003 Marketing Awards gold rush

Article Abstract:

The Best of Show for the 2003 Marketing Awards was the television advertising campaign by Bos for Familiprix.

Advertising, Advertising Activity, Achievements and awards, Marketing industry

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