Reaping rationalisation benefits

Article Abstract:

Martin International produces knitwear, lingerie and underwear and has seen a drop in its stock price, as well as a drop in demand from Jun 1998. More than half of the company's sales are accounted for by Marks and Spencer, which has itself faced problems. Martin aims to focus on fewer customers and has cut the number to 13 from 53 in 1995. The company has improved its operating margins to 4.2% from 3.7% and sees 7% as a possibility. Turner is unlikely to increase as rapidly as margins, since the company is focusing on aspects of its business that are most profitable.

Martin International

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Stylish prospect

Article Abstract:

Wensum produces suits, and uniforms and work wear and both these operations are performing well. WH Smith and Queen Elizabeth of the United Kingdom are among the company's clients. The company has withdrawn from a contract with Marks and Spencer to produce suits that are more upmarket, a move that affected profit growth in 1997, though this could change in 1998. The company has also been awarded contracts to supply airline uniforms. Wensum stock prices do not reflect its performance.

Wensum Company PLC

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Nike

Article Abstract:

Nike has seen a rise in foreign sales and is also performing well in the domestic market. The company's share price has risen by more than the average for share prices and profits have risen. Nike has managed to sell clothing as well as sports shoes and US demand for apparel has increased by 100%. Foreign sales account for 36% of the total and this is forecast to rise to half in some years from 1996. The company's shares are recommended to investors in Jul 1996.

Other Footwear Manufacturing, Nonrubber Footwear, Footwear, Except Rubber, Nike Inc., Footwear industry, Footwear, NKE

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