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The relative effects of national stereotype and advertising information on the selection of a service provider: an empirical study

Article Abstract:

The impact of national stereotypes and advertising on the selection of service providers are analyzed. Results show that nationality influences provider selection although there are no indications of same-nationality preferences. Information such as board certification, types of services and business hours are considered in selection. The offering of additional sevices is also preferred over time availability.

Author: Harrison-Walker, L. Jean
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 1995
Service Industries, Social aspects, Research, Marketing, Consumer preferences, Services industry, Business names

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The export of e-services in the age of technology transformation: challenges and implications for international service providers

Article Abstract:

The article identifies and describes the determinants that influence the export and diffusion of services available via electronic means across borders. Discussion includes strategic challenges and implications for future management.

Author: Martin, Charles L., Javalgi, Rajshekhar G., Todd, Patricia R.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2004
On-Line Information Services, Videotex & Teletext, Management dynamics, International aspects, Electronic commerce, E-commerce, Company business management, Cable television/data services

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E-complaining: a content analysis of an Internet complaint forum

Article Abstract:

The study of an Internet consumer complaint forum is provided. The results determine that companies should attempt to resolve customer complaints and not try to block these forums.

Author: Harrison-Walker, L. Jean
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2001
United States, Customer Relations, Statistical Data Included, Planning, Usage, Internet, Technology application, Web sites (World Wide Web), Online information services, Web sites, Customer satisfaction, Consumer complaints, Complaint letters

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Subjects list: Management, Online services, Internet services
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