BTB marketers shift to vertical engines
Article Abstract:
Importance of vertical search engines and its use by online industrial marketers, in a way to suit the needs and tastes of business to business audiences, is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Services development, Internet/Web search services, Search engines, Internet search software, Internet/Web search service, Customer relations, Company service development, Service development, Business-to-business exchange, Business to business exchanges, Text search and retrieval software, Online businesses
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Stronger white papers boost BTB networks
Article Abstract:
Importance of using white papers by business-to-business marketing to attract prospective qualified leads is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Methods, Marketing, Client development, Business-to-business market, Business to business market, Company marketing practices, Mailing lists
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United States, Usage
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