Big bucks insurance - You bet!

Article Abstract:

Direct sellers of insurance are projected to generate revenues of more than $100 billion at the beginning of 2000, up from $35.1 billion at the beginning of 1990. For the immediate future, the Direct Marketing Assn's WEFA study estimates the industry to grow annually at 9% to 10%. The robust state of the sector is attributed to more consumers demanding for more avenues by which they can buy their insurance. Also, direct marketing of insurance appeals to a new batch of industry executives who want specific metrics that measure every variable and cost accurately.

United States, Marketing procedures, Insurance Carriers and Related Activities, Insurance

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Deutsche Bank launches online brokerage

Article Abstract:

Deutsche Bank announced that it will start a European online brokerage house and will offer customers of Bank 24, its retail operation, a choice of how they want to receive banking services. The online brokerage service would be called Maxblue, and would build on its predecessor Brokerage 24 customer base of 280,000 clients. Deutsche Bank expects Maxblue to become profitable in 2003 with revenues of 40 million euros. Rolf Breuer, CEO of Deutsche Bank, say they intend to become the market leader in Europe's online brokerage market.

Commercial Banks, Commercial Banking, Germany, Services introduction

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