CPG marketers find web is place to build relationships

Article Abstract:

Marketers of consumer-packaged goods are now realizing the usefulness of Internet for developing customer relationships. Prospects for Internet usage for marketing in 2006 by consumer packaged goods companies are discussed.

Marketing procedures, Marketing, Consumer goods industry, Company marketing practices, Customer relations, 2006 AD

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RSS: what it is, how to use it

Article Abstract:

Basic information about really simple syndication and its use on Internet are discussed.

General services, Company systems management, Information management, RSS (Content syndication)

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Use the net in marketing to Hispanics

Article Abstract:

The usage of internet in target marketing on Hispanic community is discussed.

Target marketing, Hispanic American consumers

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