Fall mailing plans look promising

Article Abstract:

Most mailers are optimistic about the mailing plans of the US Postal Service (USPS) in fall of 1998. The plans, carried out on Jul. 17, 1998, aim to outline a list of delivery guidelines based on mailers' entry points, upgrade equipment at troubled facilities, and make communication between the USPS and mailers and printers more free flowing. Anthony Ruggerio, director of worldwide postal and distribution at the Franklin Mint, Franklin Center, PA, also lauded the move of Postmaster General William J. Henderson to appoint Clarence Lewis as chief operating officer.

Marketing procedures, Marketing/Advertising Methods, Postal Service, US Postal Service, Article

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Database revamp speeds ICOM query turnaround, list output

Article Abstract:

Toronto based ICOM has effectively remodeled its consumer responses, research and analysis methods. The firm has achieved 40 percent increase in list business output by this revamp.

Canada, Databases, Database, Service enhancement, CD-ROM catalog, CD-ROM database, ICOM Informatics

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SAS will acquire Veridiem assets

Article Abstract:

The benefits of acquiring Veridiem Inc. for SAS Institute Inc. are presented.

Acquisitions & mergers, Mergers, acquisitions and divestments, Company acquisition/merger, SAS Institute Inc., Veridiem Inc.

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