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Construction and materials industries

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Forget selling houses: learn to sell the customer

Article Abstract:

Manufactured home buyers resent being pressurized into buying decisions and will respond unfavourably to a high-pressure sales technique. Today's retailers need to focus on the customer in a friendly and helpful fashion.

Author: O'Day, Don R., Gomez, Rudy G.
Publisher: RLD Group, Inc.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 2000

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Professionalism affects a retailer's bottom line

Article Abstract:

Information on manufactured home selling techniques for sales people is offered. Additional information on sales people's relationship with their customers is included.

Author: Townsend, Fred
Publisher: RLD Group, Inc.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 2001
Public relations, Sales personnel, Salespeople

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Get your facts straight

Article Abstract:

Information on sales management techniques for sellers of manufactured homes is offered. Additional information on the factory-built housing industry is included.

Publisher: RLD Group, Inc.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 2001
Analysis, Sales management

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Subjects list: Methods, United States, Marketing, Selling, Modular houses, Prefabricated houses, Modular building dealers
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