Worldata debuts list track services

Article Abstract:

Worldata of Boca Raton, FL, is slated to launch a Web-based list-management tracking system on Aug. 11, 1998 at the DMA List Day in New York. The new List Track service has been designed to streamline the time and labor-intensive process of correspondence between brokers, managers and list owners as well increase sale of its list-management properties. Through List Track, brokers will gain access to status reports, list-owner clearance, accounting clearance and shipping information at any time by clicking through the Worldata's Web site. The value-added service is free for brokers.

Services information, Direct Mail Advertising, Direct Mail Advertising Svcs, Worldata Inc., List Track

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Acxiom debuts health unit at Fall show

Article Abstract:

Acxiom Corp., a data management services provider, launches a new unit devoted to the healthcare and pharmaceutical markets, called Acxiom Health. With its new unit, Acxiom aims to help pharmaceutical manufacturers who want to boost revenue through smarter marketing and managed care companies who want to efficiently and rapidly integrate multiple data systems brought about by a trend towards mergers and acquisitions. Acxiom Health will use the Solvitur data management process to integrate data from various sources into a single data warehouse.

Services introduction, Data Processing Services, General Database Management Services, Acxiom Corp., Database management services, Acxiom Health

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