Is it time to reinvent the consumer boat show?

Article Abstract:

Although the Internet helps consumers to research and gather information on boats, it will not be able to replace boat shows as consumers want a closer look before the purchase. Novelty selling techniques are essential in boat shows. Too many boat shows has puzzled consumers. Exhibitors are giving free boats and incentives so as to attract consumers.

Services information, Services, Internet, Behavior, Consumers

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No solace in fall shows

Article Abstract:

The consumers are exercising caution in purchasing boats this season, primarily because of the weather. The mounting fuel prices and economic trends in US are also dampening the spirits. Consequently, the boat shows have not registered the anticipated sales. However, the industry is optimistic that these trends will change.

Market information - general, Forecasts, trends, outlooks, Radio & TV communications equipment, Boat Building, Boat building and repairing, Boat Building & Repair, Hardware, not elsewhere classified, Supply and demand, Boating industry, Customer relations, Trade shows, Industry forecasts

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Web services do everything but make the sale

Article Abstract:

Marine web services are drawing customers through marine dealers' websites nationwide to make good sales.

General services, Water Transportation, Water Transportation Services, Support Activities for Water Transportation, Usage, Company Web site/Web page, Web sites (World Wide Web), Company systems management, Information management, Web sites, Shipping industry

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