Mail efforts see users, advertisers for CyberValuz
Article Abstract:
Largo, FL-based Internet World Wide Web retailer Cybervaluz.com has announced plans to support the launch of its online shopping mall in Nov 2000 with a mail campaign in cooperation with mailer Carol Wright. This campaign will target the top 20 US Internet markets and will reach 11.5 million people. A smaller direct mail effort will be launched during the week of Aug 28, 2000, that will target more than 500 potential advertisers.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
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Freightwise on road to e-commerce
Article Abstract:
Freightwise has started its first major marketing campaign by running an ad in business trade publications, including those covering the logistics and supply-chain business. The company, the online subsidiary of Burlington Northern Santa Fe Railroad, has also launched an Internet campaign featuring page buttons and banner ads. It is also planning a direct mail campaign, which will involve 10,000 pieces through three mailings.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
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