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Construction and materials industries

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Rugs Direct spreads into catalogs, stores

Article Abstract:

The online marketer Rug Direct gets 100 million hits a month and dispatches 10,000 rugs each worth on an average of $300 - $500 range. The company president Randy Kremer has chosen more traditional means to increase business and has opened stores Winchester, Virginia. The company also started catalog business and published a 48 pages catalog featuring 1,500 rugs that are mailed to 500,000 addresses.

Author: Tod?,Chantal
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Virginia, Facilities & equipment, Buildings and facilities, Business expansion

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Targeting the customer next door

Article Abstract:

The usage of Internet services like the web directories, search engines and geo-location is detailed as the best way of targeted advertising for local business in global market.

Author: Carr, Reid
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Small Business, Methods, Target marketing, SOHO

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Press releases become 'news' via search aggregators

Article Abstract:

Use of the Internet by Americans to retrieve news updates is discussed. Implications of this growing trend on internet marketing are analyzed.

Author: Jarboe, Greg
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Forecasts, trends, outlooks, Forecasts and trends, Market trend/market analysis

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Subjects list: Management, Marketing, Online services, Internet services, Company marketing practices, Company business management, Cable television/data services, Internet marketing, United States, Usage
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