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Construction and materials industries

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Small DMers can profile customers, too

Article Abstract:

New online tools of prospective marketing models and customer profiling for small to medium businesses are analyzed.

Author: Hopkins, Denise
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Internet, Technology application, Small and medium sized companies

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Pet supply merchants cuddle up to web

Article Abstract:

Application of internet marketing by businessmen involved in pet supply to improve sales is discussed.

Author: Tode, Chantal
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Miscellaneous retail stores, not elsewhere classified, Pet industry

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Broadband forces rethinking of analytics, direct mail

Article Abstract:

The need for online marketers to change their strategy in the new era of broadband usage is discussed.

Author: Schmitt, Eric
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Management dynamics, Management, Company business management, Broadband transmission, Broadband, Broadband Internet, Online businesses

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Subjects list: United States, Usage, Forecasts and trends, Marketing, Market trend/market analysis, Company marketing practices, Internet marketing
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