South Florida launches a marketing defense

Article Abstract:

Marine Industries Association of South Florida is devising marketing and regulatory measures to retain the marine industry in Fort Lauderdale. Fort Lauderdale is recognized as Mega yacht Capital of the world because of its market share, which has been dwindling in the recent past due to facilities being offered at other cities.

Legal issues & crime, Government regulation (cont), Government regulation, Florida, Market share, Services information, Legal/Government Regulation, Business Associations, Economic aspects, Laws, regulations and rules, Services, Company market share, Commercial associations, Fort Lauderdale, Florida

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Will up-for-sale Bombardier stay in the family?

Article Abstract:

The author examines Bombardier's move to put Bombardier Recreational Products division up for sale. Topics include bankruptcy prevention, business losses, and financial management.

Canada, Parent-to-subsidiary activities, Subsidiary-to-parent activities, Financial Systems & Controls, Financial Management, Prevention, Transportation equipment industry, Aircraft industry, Bombardier Inc., PINK, Bankruptcy, Business losses, Company bankruptcy, Bombardier Recreational Products Inc., Subsidiaries, divisions and units

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How two campaigns intersect

Article Abstract:

A description on the two campaigns, Grow Boating and Discover Boating, and their cost structure, is discussed.

United States, Advertising, Advertising Activity, Design and construction, Boats and boating, Boats, Cigarette boats

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