Technology radically transforms print realm

Article Abstract:

Printing technology has evolved and developed greatly over the past 25 years and the quality, range and effectiveness of the printed material has grown tremendously. This has resulted in the improvement of all printed marketing material, including inserts and catalogs, and with continuous developments happening in digital technology and digital photography, more improvements can be seen ahead.

PRINTING AND PUBLISHING, Printing, Print Advertising

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PSAs heat public interest on global warming

Article Abstract:

The efforts made by Environmental Defense and Advertising Council on public service announcements to increase people's awareness towards global warming are presented.

Services information, Advertising Activity, Public Sector Advertising, Services, Advertising, Global warming, Public service advertising, Environmental Defense (New York, New York)

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