New Features, Demographics Pave Industry Road With New Promise

Article Abstract:

Autosound equipment suppliers project a growth of about ten per cent for 1984. ETR is expected to go from a high end gimmick to an industry standard. Auto-reverse and noise reduction should find their way into lower priced models. Suppliers expect to reach older audiences. To combat competition from Detroit automakers, suppliers are looking to advances in speaker design, car computers and even CD car players.

Technological forecasting, Automobiles, Sound recording and reproduction, Preview of Coming Year

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Alternative Distribution: Search for Right Marketing Formula Continues

Article Abstract:

The home computer software market remains unstable and immature. Suppliers are unsure of the best form of distribution. Many types of retailers are experimenting with software sales. Rack jobbers have helped software reach the mass market. The market is very competitive.

Software industry, Trends, Retailing, Computer Software Industry, Software Retailing, Distribution Agreements

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Pricing Pressures Could Tell Tape Tale in Year to Come

Article Abstract:

Suppliers are expecting continued growth in audio and videotape sales in 1984. Strong videotape sales are expected to lead to price cutting. Blank audio tapes should have record sales in 1984.

Price cutting, Videotape Recorders, Tape Recorders

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