Shattering old taboos

Article Abstract:

Consumers are giving positive responses to professional service advertising, according to advertising researchers. Professional advertising had not been prevalent because of ethical issues. However, cases in the Supreme Court has uphold the right of professionals to advertise themselves.

Ethical aspects, Professional workers, Professional employees

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Way of the Web?

Article Abstract:

The World Wide Web gives small businesses an equal footing with larger competitors in terms of advertising. Sales from Internet advertising are still a smidgen of a company's total sales, but many businesses are scrambling to establish a presence in the new medium.

Small business, World Wide Web, Hispanic American business enterprises

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Turn out the lights?

Article Abstract:

Hispanic leaders seem to show a lack of support in effectively protecting affirmative action programs, as revealed by a survey to determine concerns of Hispanic representatives on the issue. Hispanic congressional leaders appear to be seeking for majority support.

Political aspects, Affirmative action, Hispanic Americans

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