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Ethnic, cultural, racial issues/studies

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What do you drive?

Article Abstract:

A survey of the most popular cars driven by Hispanic-American CEOs show luxury and sport-utility vehicles at the top of the list. Cadillac was named most often in the survey, followed the Chevrolet Suburban, Infiniti, Mercedes-Benz, Acura, BMW and Porsche.

Author: Gray, Ralph
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 1996
Officials and employees, Reports, Automobiles, Design and construction, Hispanic American business enterprises, Hispanic Americans in business, Hispanic American businesspeople, Mercedes-Benz SL-Class (Automobile)

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The trend is upscale

Article Abstract:

A survey revealed that Hispanic Americans in business preferred to drive the Ford (28.08%) among domestic-make cars and Toyota (21.45%) among imported cars. This suggests that Hispanics have become more upscale in their choice of vehicles.

Author: Gray, Ralph
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 1995
Economic aspects, Surveys, Consumer behavior, Hispanic Americans

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