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Black holes in the ratings universe

Article Abstract:

Some television channels over a period of time lose steadily of viewer ratings for a particular time slot(s). In case of BBC is Wednesday nights when the audience ratings fall dramatically for the channel and BBC defends that is due to its public service remit which has more social value than ratings considerations. For other channels too such weak spots exists; the low audience attracting time slots for different channels are analyzed.

Author: Reevell, Philip
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
Marketing procedures, Analysis, Marketing, Company marketing practices, Television audience ratings

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ITV and C4 scoop viewers that Panorama's missing

Article Abstract:

The reasons for success of current affairs programs of ITV and Channel 4 Television Co. during primetime are discussed.

Author: Reevell, Philip
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
United States, Market share, Radio and Television Broadcasting, Radio & TV Broadcasting, Evaluation, Broadcasting industry, Company market share, Television broadcasting of news, Television news, Channel 4 Television Co., ITV PLC

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Subjects list: United Kingdom, Services, Television broadcasting industry
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