Keeping the fans hooked with ITV: Sports broadcasting has come a long way with the help of interactivity, fuelled by viewer demand for more choice and more statistics. But there's still a long way to go, writes Maria Luisa Taddia
Article Abstract:
Independent Television has been working on improving its sports coverage by including interactivity. Viewers are encouraged to email and SMS to vote for players and teams, and even to someday gamble.
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2003
Television broadcasting, Product enhancement, Television broadcasting of sports, Sports television programs, ITV PLC, Service enhancement
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2003
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Celeb Island's vital statistics
Article Abstract:
Statistics comparing the television viewership of ITV1's 'Celebrity Love Island' with other concurrent television programs are presented and analyzed.
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
Sales & consumption, Services, Television programs, Market size, ITV Network Ltd. ITV1, Celebrity Love Island (Television program)
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
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Channel 4 beats rivals in Wednesday viewer battle
Article Abstract:
The television channels in the United Kingdom and the program viewer ratings are discussed.
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
Analysis, Television audience ratings, Rankings
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
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Subjects list: United Kingdom, Television broadcasting industry
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