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The hybrid grid: Globalization, cultural power and Hungarian television schedules

Article Abstract:

The article explains the various factors that determine the scheduling, introduction and expansion of television shows in Hungary. Understanding the cultural, economic and domestic factors provides a clear picture of the origins of scheduling practices.

Author: Havens, Timothy
Publisher: Sage Publications, Inc.
Publication Name: Media, Culture & Society
Subject: Mass communications
ISSN: 0163-4437
Year: 2007
Hungary, Public affairs, Social aspects

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'The biggest show in the world': race and the global popularity of The Cosby Show

Article Abstract:

'The Cosby Show' was groundbreaking in its portrayal of a middle-class African American family life. The role of race in the international popularity of the show and its impact on domestic television is examined.

Author: Havens, Timothy
Publisher: Sage Publications, Inc.
Publication Name: Media, Culture & Society
Subject: Mass communications
ISSN: 0163-4437
Year: 2000
Analysis, The Cosby Show (Television program), African Americans in television

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How to spend $9.3 billion in three days: examining the upfront buying process in the production of US television culture

Article Abstract:

The strategy adopted by companies to sell commercial time on television channels to offset production and distribution costs is presented.

Author: Lotz, Amanda D.
Publisher: Sage Publications, Inc.
Publication Name: Media, Culture & Society
Subject: Mass communications
ISSN: 0163-4437
Year: 2007
Radio, TV, publisher representatives, TV Advertising, Media Representatives, Television advertising

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Subjects list: Management, Television programs, Company business management, United States
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