Netflix Uses Speed to Fend Off Wal-Mart Challenge

Article Abstract:

Netflix Co.'s innovative online DVD rental service faces a new challenge from Walmart.com that is now competing for movie rental customers. Netflix co-founder Reed Hastings, one of the rare survivors of the 1990s dot-com bust, continues to create innovative services so that customers can access their DVD rentals easily and return them to Netflix in company postage-paid envelopes. Netflix currently has a base of one million subscribers for its 15,000 films. Wal-Mart will have the advantage of being able to advertise to its base of 100 million weekly shoppers in its stores.

On-Line Information Services, Videotex & Teletext, Telegraph & other communications, Online services, Internet services, Cable television, WMT, Digital video disk, DVDs (Digital videodisks), Cable television/data services, Netflix Inc.

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Wal-Mart Is Upgrading Its Vast In-Store Television Network

Article Abstract:

Wal-Mart has profited from advertising space on its in-store television network that is purchased by other companies.

Contracts & orders received, Radio, TV, publisher representatives, TV Advertising, Media Representatives, Contracts & orders let, Methods, Contracts, Television advertising, Contract agreement

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Mark-Me-Down Elmo

Article Abstract:

Wal-Mart Stores is planning to mark down several products after a dismal showing over the Thanksgiving Day weekend.

Market share, Company market share

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