Interpretation versus reference framing: assimilation and contrast effects in the organizational domain

Article Abstract:

Variables other than semantic manipulation influence the subjective framing of organizational issues. This was gleaned from an investigation of conditions under which contextually activated information affects strategic decision-making. Context information belonging to the same category as the target may be used as a reference frame and result in contrast. However, when context and target are categorically dissimilar, context information cannot be a comparison standard and is more likely to serve as an interpretation frame, leading to assimilation.

Decision-making, Decision making, Context effects (Psychology)

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Image theory's compatibility test and evaluations of the status quo

Article Abstract:

The image theory states that management must observe critically the status quo and project development in accordance with the company objectives. Differences between the images bring about dissatisfaction with the status quo which in turn, brings about change. If employees' ideals are incompatible with management's ideals, employees are also dissatisfied with the status quo and may want to change this status quo.

Employee Relations, Labor relations, Supervision of employees, Employee supervision

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