Punny business: Art Directors Club Germany

Article Abstract:

The 1992 contest had 90 jurors perusing 4,500 print and television advertisements. The winners were selected on the basis of the quality and innovation that went into the works. Of the 935 print entries, only one gold medal was awarded, and this went to RG Wiesmeier of Munich, Germany, for an English language ad for J&B Rare Scotch Whiskey. The ad incorporated a series of puns and illustrations. A silver award went to McCann Erickson of Frankfurt for its Camel cigarettes ad.

Germany, Advertising agencies, Achievements and awards, Art Directors Club

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Bouncing and skipping: it's not all fun at the Fed

Article Abstract:

Skipping, a pattern of charting where a price will bounce along a trend line, is a visible measurement of U.S. Federal Funds Rate. This chart has been skipping in a downward motion for the past 15 years. While a rate cut is welcomed by the market, the trend appears to show a rise in the Federal Funds Rate. They rate may go up due to withdrawal of Japanese and European funds form the US treasury market and force the Fed to raise rates.

Statistics, Interest rates, United States. Federal Reserve Board, Federal Reserve banks

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Power pickups

Article Abstract:

Four 1992 pickup trucks: the Dodge Dakota Club Cab V8, Chevrolet C1500 Sportside, Ford F-150 Flareside and GMC Sonoma GT are tested. The Chevrolet and Ford offer more interior room, the GMC is the smallest, while the Dodge may be the best choice for a compact, affordable work truck.

Evaluation, Trucks, Ford F-Series (Truck), Dodge Dakota (Truck), GMC Sonoma (Truck), Chevrolet C-K Series (Truck)

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