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Real estate industry

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E-market effortlessly: take the grind out of Internet client cultivation

Article Abstract:

Information about the hurdles faced by drip marketing campaigns due to increase in junk e-mail and the solution to this problem for salespeople for whom drip marketing is a powerful tool to stay in touch and develop new contacts is presented. Delivering value added content at specific points in the sales cycle, following the new anti-spam law and getting help from companies will increase business and referrals.

Author: Russer, Michael J.
Publisher: National Association of Realtors
Publication Name: Realtor Magazine
Subject: Real estate industry
ISSN: 1522-0842
Year: 2004
Methods, Electronic commerce, E-commerce

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How to get a search engine 'high.'

Article Abstract:

Techniques which can be used to increase the number of potential visits to a website are described. The services offered by the search engines, GoTo.com and SubmitIt!, are discussed.

Author: Russer, Michael J.
Publisher: National Association of Realtors
Publication Name: Realtor Magazine
Subject: Real estate industry
ISSN: 1522-0842
Year: 2000
Usage, Internet/Web search services, Search engines

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Terms of engagement

Article Abstract:

The methods for making a real estate website attractive and engaging to customer are discussed.

Author: Russer, Michael J.
Publisher: National Association of Realtors
Publication Name: Realtor Magazine
Subject: Real estate industry
ISSN: 1522-0842
Year: 2005
Management dynamics, Design and construction, Company Web site/Web page, Company business management

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Subjects list: United States, Management, Web sites (World Wide Web), Web sites
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