A premium pour

Article Abstract:

Scotch whiskey is becoming an increasingly popular alcoholic beverage in Canadian bars and restaurants due to a number of factors. These include the extensive marketing efforts by the Edinburgh, Scotland-based Scotch Whiskey Assn, the emergence of a new demographic group of scotch drinkers who are more discerning in their choices of spirits and wine, and timing. Spirit Canada has employed a strategy to ensure that if customers are going to imbibe less alcoholic beverages to avoid excessive drinking, it will convince them to buy higher-end products, such as scotch.

Distilleries, Scotch, Scotch whiskey

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It doesn't get any cooler than this

Article Abstract:

Smoothies are expected to reinvigorate Canada's consumption of frozen yogurt. The product is seen to have a four-factor appeal to consumers since it is generally a health food with dairy and fruit ingredients; it is sold as an alternative to regular meals; there is an increase in beverage sales in frozen dessert outlets; and there is a value-added appeal when it is prepared in front of the customer. The sale of the product from food firms promoting their own versions is expected to be brisk this summer of 1998.

Comment:

Canada: Smoothies are expected to reinvigorate the country's consumption of frozen yogurt

Ice Cream and Frozen Dessert Manufacturing, Frozen Yogurt, Article

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A blend above

Article Abstract:

Vancouver, British Columbia-based Blenz Coffee Ltd has grown to 23 locations in one of the most competitive markets in North America since 1992, largely because of a well thought out business plan. This plan includes careful site selection, close attention to the chain's physical image as well as careful consideration of suppliers, promotions and training. Blenz Coffee has also been helped by the growth in the gourmet coffee section.

Limited-Service Eating Places, British Columbia, Other Eating Places, Blenz Coffee Ltd.

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