Enjoy and earn rewards

Article Abstract:

The smart cards implanted with microchip are used in the customer loyalty program offered by Gordon Food Service, Ontario in partnership with 80 restaurants. The customers are given the cards and are assessed for their patronage to a particular restaurant then, based on their frequency, spending patterns are offered various benefits. This program is a success as small restaurants that cannot afford to have a customer database are also benefited.

Marketing procedures, FOOD AND KINDRED PRODUCTS, Ontario, Food industry, Marketing, Company marketing practices, Smart cards, Customer relations, Smart card, Food and beverage production/distribution software, Integrated circuit cards, Gordon Food Service Inc.

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Chickening out

Article Abstract:

Toronto, Canada-based Priszm Income Fund, which operates franchises of KFC, Pizza Hut, Taco Bell, and Long John Silver's, has announced the restructuring of its operation through the closing of 25 restaurants and the sale of 120 others. The reasons behind the move, and the financial performance of the firm' s various restaurant operations, are discussed.

Acquisitions & mergers, Organizational history, Plant shutdown, Canada, Mergers, acquisitions and divestments, Company acquisition/merger, Company restructuring/company reorganization, Reorganization and restructuring, Company organization, Facility closures, Priszm Brandz

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Big bird

Article Abstract:

Benefits of using fresh chicken versus frozen chicken in restaurants, is discussed. Suggestions for buying chicken and handling them before cooking are presented.

United States, Management dynamics, Poultry Processing, Poultry slaughtering and processing, Frozen Chicken Meat ex Broiler, Management, Comparative analysis, Company business management, Chicken (Meat), Frozen chicken

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