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Kids are media savvy, advertise especially to them

Article Abstract:

According to the report "The U.S. Kids Market, 6th Edition", on trends in the 3 to12 year of population, media-savvy children in the United States are tuning into television programs and using increasingly sophisticated media at a younger age. The relevant details regarding the survey are discussed.

Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2004
Advertising

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Kids are set customers by age 7

Article Abstract:

According to a survey of youth marketers conducted by Harris Interactive online, it is appropriate to begin marketing to children at age 7. The relevant details regarding the survey are discussed.

Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2004

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Increase in multicultural families will impact kid's marketing strategies

Article Abstract:

A survey on the impact of the increase in marketing programs of multicultural families on kid's marketing strategies is presented. The relevant details regarding the survey are discussed.

Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2004
Multiculturalism

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Subjects list: Children, Surveys, Marketing
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