Size does matter!
Article Abstract:
Sapporo USA, which imports the top-selling beer in Japan for the US market, has reported a new freshness process that helps protect the brewery-fresh taste for its line of beers that are manufactured in Japan. Sapporo USA President Mike Yazawa comments that the new freshness process, combined with the company's original ceramic-filtration method, makes Sapporo Draft products to have the same crisp taste and brewery-quality features regardless of whether the products are consumed in the US or Japan. In "celebrating" the new freshness process and to help attract new client trial, a new 4.5-oz mini-can Sapporo Draft will be added to the present Original Draft product line.
Comment:
Announces a new freshness process that helps protect the brewery-fresh taste for its line of beers that are brewed in Japan
Publication Name: Food & Beverage Marketing
Subject: Food and beverage industries
ISSN: 0731-3799
Year: 1998
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Creating lasting images
Article Abstract:
Avery Dennison Decorating Technologies Division has expanded the application of its Clear ADvantage Heat-Transfer labels to the food and beverage industries. For instance, Clark Hills Creamery has used Clear ADvantage labels to produce strong graphics and photographic imaging for its yogurt, ice cream and butter packaging designs. Clear ADvantage also also has the ability to print in bright metallics. Another company, Mountain Valley Spring Water, has used Clear ADvantage labels on its 300-ml glass bottle, thus making it the first to use heat transfer labels on glass.
Comment:
Expands the application of its Clear ADvantage Heat-Transfer labels to the food and beverage industries
Publication Name: Food & Beverage Marketing
Subject: Food and beverage industries
ISSN: 0731-3799
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
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