DM News 2001 Wil Cruz - Abstracts

DM News 2001 Wil Cruz
TitleSubjectAuthors
Aggressive spot yields lower costs.(Bell Sympatico direct-response television campaign for high-speed Internet service)Construction and materials industriesWil Cruz
Aid for targeting samples debuts.Construction and materials industriesWil Cruz
Arena Football draws up online game plan.Construction and materials industriesWil Cruz
Ashford expects cross-marketing boost from Guild.com acquisition.Construction and materials industriesWil Cruz
Auto sites strike procurement deal.Construction and materials industriesWil Cruz
Banner campaign touts e-commerce moving site.Construction and materials industriesWil Cruz
BET.com offers channel for home buyers.Construction and materials industriesWil Cruz
BookSpan eyes BlackPlanet audience.Construction and materials industriesWil Cruz
Branders initiative streamlines ordering of promotional products.Construction and materials industriesWil Cruz
Campaign a catalyst for extra 'Josie' buzz.Construction and materials industriesWil Cruz
Campaign tries to get moviegoers into the action.Construction and materials industriesWil Cruz
CatalogCity offers insurance against downtime.Construction and materials industriesWil Cruz
ClicVU debuts e-mail service to filter spam.Construction and materials industriesWil Cruz
CNN offers Web tool to advertisers.Construction and materials industriesWil Cruz
Collectibles site steps to bat with online sports auctions.Construction and materials industriesWil Cruz
Continuity is mail coampaign's goal.(Holsted Marketing teamed w/ Blair Corp.)Construction and materials industriesWil Cruz
Coolsavings launches 'next generation' FSI.Construction and materials industriesWil Cruz
Couponmaker's e-mail effort drives consumers to make deals.Construction and materials industriesWil Cruz
Deal gives Junum access to military people on the move.Construction and materials industriesWil Cruz
Direct mail effort drives up Lifeguarding site's ad sales.Construction and materials industriesWil Cruz
DM blizzard gives Sugarloaf ski resort a lift.Construction and materials industriesWil Cruz
Drpaula seeks rebirth with iMaternity alliance.Construction and materials industriesWil Cruz
E2 Communications expands its e-mail marketing to Latin America.Construction and materials industriesWil Cruz
Eclip pitches coupon offers to Hispanics.Construction and materials industriesWil Cruz
E-mail ad service gives look, feel of print magazines.Construction and materials industriesWil Cruz
E-mails, faxes combine to spark calls.Construction and materials industriesWil Cruz
E-mail success prompts GRX to halt direct mail efforts.(Global Risk Exchange)Construction and materials industriesWil Cruz
Etunnels test unearths winning e-mail format.Construction and materials industriesWil Cruz
European retailer uses catalog to pave the way for Web site.Construction and materials industriesWil Cruz
Haband gets a chill from campaign.Construction and materials industriesWil Cruz
IVillage in deal with water bottler to boost traffic.Construction and materials industriesWil Cruz
Jupiter: companies lag in e-mail response.Construction and materials industriesWil Cruz
Kawasaki's e-mail hits overdrive.Construction and materials industriesWil Cruz
Kodak, Kmart introduce online photo service.Construction and materials industriesWil Cruz
L.L. Bean looks to draw more sales from Web searches.Construction and materials industriesWil Cruz
Long John Silver casts for customers with search engine deal.Construction and materials industriesWil Cruz
Mariners' site resells season tickets.(Web site for the Seattle Mariners )Construction and materials industriesWil Cruz
Merry Maids sweeps for Murphy Oil.Construction and materials industriesWil Cruz
Miller's 'Beer Bucks' auction loosens up online visitors.Construction and materials industriesWil Cruz
MindArrow adds video links to e-mails.Construction and materials industriesWil Cruz
Minute Maid juices product launch with sweepstakes.Construction and materials industriesWil Cruz
Music, Magazine Spots Will Use Wink's Remote Order System.(Wink Communications Inc. signs major online deals)Construction and materials industriesWil Cruz
Neteka debuts Chinese e-mail address service.Construction and materials industriesWil Cruz
New Web site helps target Hispanics.Construction and materials industriesWil Cruz
Ongoing e-mail campaign ages well for Geerlings & Wade.Construction and materials industriesWil Cruz
Online buying among gays a growing market.Construction and materials industriesWil Cruz
Paper industry responds to e-mails.Construction and materials industriesWil Cruz
Phobo promotes to niche sites.Construction and materials industriesWil Cruz
Pitney Bowes study: people prefer snail mail.Construction and materials industriesWil Cruz
Portal Builds Ties With Canadian Travel Agencies.(Promotes special offers from travel agencies)(International Pages)(Internet/Web/Online Service Information)Construction and materials industriesWil Cruz
Promotion offers 1,000 free clicks to advertisers.Construction and materials industriesWil Cruz
Realtor's Bid for Web Leads Pays Off.(Deal with search engine company GoTo.com)Construction and materials industriesWil Cruz
Rich media e-mails draw sales leads.Construction and materials industriesWil Cruz
Ross-Simons targets e-mail income.Construction and materials industriesWil Cruz
Roving Software offers rewards program.Construction and materials industriesWil Cruz
Site readies e-mail, direct mail blitz.Construction and materials industriesWil Cruz
Sports-card trader ThePit gets lift from Yahoo Auctions deal.Construction and materials industriesWil Cruz
Sprint PCS, Juno sign deal on wireless Web.Construction and materials industriesWil Cruz
Staples offers new small-biz services.Construction and materials industriesWil Cruz
Successful tests lead eZiba to expand catalog efforts.Construction and materials industriesWil Cruz
Test will see which e-mails age best.Construction and materials industriesWil Cruz
Time aims to boost minority readership.Construction and materials industriesWil Cruz
Travelocity, MasterCard share a ride.Construction and materials industriesWil Cruz
TV, Web tie-ins increase viewership.Construction and materials industriesWil Cruz
USA Networks Acquires Expedia.(Strategy to expand into online travel sector)Construction and materials industriesWil Cruz
Vendaria debuts video banner ads.Construction and materials industriesWil Cruz
Video e-mail test leads to alliance.Construction and materials industriesWil Cruz
Washingtonpost.com to deliver wireless content.Construction and materials industriesWil Cruz
WB's gizmo is a click-through machine.Construction and materials industriesWil Cruz
XFL team tackles wireless ticket promotion.Construction and materials industriesWil Cruz
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