Marketing Magazine 2006 David Dunne - Abstracts
| Marketing Magazine 2006 David Dunne | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| Beautiful losers.(failure of business organizations after successful market positioning) | Business, international | David Dunne | |||
| Doing more-and less.(approaches to marketing) | Business, international | David Dunne | |||
| Harry Potter & the great divide. | Business, international | David Dunne | |||
| Making the connection.(customer centric marketing approach) | Business, international | David Dunne | |||
| Surviving the Wal-Mart effect.(competition from big retailers) | Business, international | David Dunne | |||
| Teachings of the church.(marketing tool) | Business, international | David Dunne | |||
| That's segmentation, not sales.(effective use of market segmentation) | Business, international | David Dunne | |||
| The illusion of five-minute U.(marketing tools and modern marketing scenario ) | Business, international | David Dunne | |||
| Wicked by design.(learning marketing from the pharmaceutical industry) | Business, international | David Dunne | |||
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