International Journal of Research in Marketing 1999 |
Title | Subject | Authors |
A simultaneous model for innovative product category sales diffusion and competitive dynamics. | Business, international | Srivastava, Rajendra K., Bridges, Eileen, Kim, Namwoon |
Collusive conduct in private label markets. | Business, international | Parker, Philip M., Kim, Namwoon |
Country of origin: a competitive advantage. | Business, international | Kamakura, Wagner A., Agrawal, Jagdish |
Estimation bias in choice models with last choice feedback. | Business, international | Degeratu, Alexandru M. |
Estimation of posterior probabilities of consumer situational choices with neural network classifiers. | Business, international | Shanker, Murali, Hu, Michael Y., Hung, Ming S. |
Heterogeneity and purchase event feedback in choice models: an empirical analysis with implications for model building. | Business, international | Neslin, Scott A., Ailawadi, Kusum L., Gedenk, Karen |
If looks could sell: moderation and mediation of the attractiveness effect on salesperson performance. | Business, international | Ahearne, Michael, Gruen, Thomas W., Burke Jarvis, Cheryl |
Importance and similarity in the evolving citation network of the 'International Journal of Research in Marketing.'. | Business, international | Baumgartner, Hans, Pieters, Rik, Vermunt, Jeroen, Bijmolt, Tammo |
Incorporating context effects in the multidimensional scaling of 'pick any /N' choice data.(Statistical Data Included) | Business, international | DeSarbo, Wayne S., Chatterjee, Rabikar, Bijmolt, Tammo H.A., Kim, Juyoung |
Marketing and production capacity strategy for non-differentiated products: winning and losing at the capacity cycle game.(Statistical Data Included) | Business, international | Lilien, Gary L., Yoon, Eunsang, Dearden, James A. |
Market share and ROI: observing the effect of unobserved variables.(return on investment)(Statistical Data Included) | Business, international | Farris, Paul W., Parry, Mark E., Ailawadi, Kusum L. |
On determinants of joint action in industrial distributor-supplier relationships: beyond economic efficiency. | Business, international | Kim, Keysuk |
The effect of channel relationships and guanxi on the performance of inter-province export ventures in the People's Republic of China.(Statistical Data Included) | Business, international | Ambler, Tim, Styles, Chris, Wang Xiucun |
The effect of consumer price consciousness on private label purchase. | Business, international | Sinha, Indrajit, Batra, Rajeev |
The effects of price bundling on consumer evaluations of product offerings. | Business, international | Johnson, Michael D., Herrmann, Andreas, Bauer, Hans H. |
The impact of congruity between brand name and country of production on consumers' product quality judgments. | Business, international | Elrod, Terry, Haubl, Gerald |
Visual attention during brand choice: the impact of time pressure and task motivation.(Statistical Data Included) | Business, international | Pieters, Rik, Warlop, Luk |
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