Fallon McElligott bets on Barrett to take Manhattan

Article Abstract:

After eight years of creating Nike ads almost exclusively for Wieden & Kennedy in Portland, Jamie Barrett decided it was a good time to move on. The Minneapolis agency, Fallon McElligott, has given Barrett the charge of establishing a more noticeable presence in New York City as its executive creative director of the three-year-old office. $70 million in billings per year isn't much in the Big Apple, even with clients like Time and Fortune magazines, Conseco, Nikon, Georgia-Pacific. A new responsibility for the 6' 6" squash player will be to woo clients, a role he is looking forward to.

Executive changes & profiles, Agency Personnel, Agency Planning/Goals, Officials and employees, Fallon McElligott, Fallon McElligott Inc.

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Interpublic buying stake in Icon Medialab

Article Abstract:

With headquarters in Stockholm and offices in 10 countries, Icon Medialab International also has the technical expertise that Interpublic Group was looking for in an Internet partner. Interpublic will pay $20 million for a minority stake in the Swedish firm that has yet to break even. The investment of Interpublic will benefit Icon's expansion and its U.S. exposure. Icon has such clients as VW, Charles Schwab, Compaq and DaimlerChrysler. Interpublic's biggest clients include GM, Unilever, Coca-Cola and MasterCard.

Comment:

Co. to get $20 million investment stake from Interpublic Group

Acquisitions & mergers, Telegraph & other communications, Specialized Telecom Services, Wired Telecommunications Carriers, Sweden, Global Marketing, New Electronic Marketing, Agency Formation/Mergers, Mergers, acquisitions and divestments, Internet, Internet services, Interpublic Group of Companies Inc., IPG, Icon Medialab International

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Leo Burnett lays off 4% of creative staff

Article Abstract:

Leo Burnett laid off another 18 people, mostly in its Chicago office, or 4% of its creative staff of 450. All lay-offs received severance packages. Last year the agency laid off 74 people, had a management shakeup and lost some key accounts. Big clients it has kept are Philip Morris, GM, Procter & Gamble and Kellogg. Some new clients include Motorola, G.D. Searle and Eli Lilly. The company's media-buying division, StarCom, is doing well, taking in $800 million in assignments last year.

Comment:

In a self-imposed economy move, agency lays off 4% of creatives, mostly from Chicago office

Media Planning/Goals, Personnel administration, Media Personnel, Leo Burnett Company Inc., Article, Leo Burnett

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