Managing collaboration within networks and relationships

Article Abstract:

The impact of time, market orientation, culture, communication, and trust on relationships are examined. In addition, these elements are explored within the context of both the manufacturing and service industries using a variety of alternative approaches.

Market Targeting & Approach, Analysis, Market strategy, Market development

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The purchasing of full service contracts: An exploratory study within the industrial maintenance market

Article Abstract:

Research data regarding full service contracts in the industrial maintenance market is given. The research attempts to outline factors and conditions that promote the purchase of full service contracts in the industrial maintenance industry.

Plant Maintenance, Research, Contracts, Factory maintenance

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Developing integrated solutions: the importance of relationships within the network

Article Abstract:

The process of using business networks for marketing capital goods is discussed.

Marketing procedures, Usage, Industrial equipment, Marketing, Company marketing practices, Business networks (Social groups)

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