Competitiveness and consumer preferences of U.S. fruits in Taiwan

Article Abstract:

The source-position performance framework is presented to examine the competitiveness and consumer preferences of U.S. fruits versus Taiwanese fruits in the local markets based on the views of retailers and consumers. However, a well-balanced promotion strategy emphasizing the overall superiority of profit-driven characteristics of U.S. fruits may encourage retailers to sell more U.S. fresh fruits.

United States, Taiwan, Comparative analysis, Consumer preferences, Fruit, Fruits (Food)

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The role of technical efficiency in takeovers: Evidence from the French cheese industry, 1985-2000

Article Abstract:

The impact of production characteristics like technical efficiency and returns to scale on takeovers is determined using the data from the French cheese industry from 1985 to 2000. The analysis shows that technical efficiency is not a significant determinant of takeovers, whereas the nature of scale economies is and firms with decreasing returns to scale face a higher risk of takeover.

France, Dairy Products, Economic aspects, Dairy industry, Dairy products industry

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Large mergers and acquisitions of European brewing groups-event study evidence on value creation

Article Abstract:

Event study analysis is used to examine 31 mergers and acquisitions among leading European brewing groups. It is seen that differences regarding the brewers' corporate success can be seen within the European peer group.

Europe, Market share, Malt beverages, Brewing industry, Breweries, Company market share, Industry forecasts

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